Exclusive: July's Top 25 Best-Selling Toys

Diamond Select Toys' Marvel Gallery: X-Force Taco Truck Deadpool Statue, a San Diego Comic-Con 2019 exclusive, was July's best-selling toy product, and one of the three SDCC exclusives from Diamond Select Toys among the top ten.

Beast Kingdom's Marvel Comics EAA-077: Spider-Gwen Figure, a PREVIEWS Exclusive, ranked #2 for the month.

Funko also had three PREVIEWS Exclusive products among the top ten, led by the POP! Marvel: Nova Prime Vinyl Figure at #4.

DC Collectibles also charted; the DC/Teenage Mutant Ninja Turtles: Michelangelo as Batman Figure, an SDCC exclusive, ranked #9.

TOP 25 TOYS
Based on Total Retail Dollar Sales of Products Invoiced in July 2019

RANK DESCRIPTION ITEM CODE VENDOR
1 SDCC 2019 MARVEL GALLERY X-FORCE TACO TRUCK DEADPOOL STATUE JAN198204 DIAMOND SELECT TOYS LLC
2 MARVEL COMICS EAA-077 SPIDER GWEN PX AF OCT188103 BEAST KINGDOM CO., LTD
3 SDCC 2019 DC GALLERY SPEED FORCE FLASH PVC STATUE JAN198205 DIAMOND SELECT TOYS LLC
4 POP MARVEL NOVA PRIME PX VINYL FIGURE OCT188711 FUNKO
5 SDCC 2019 MARVEL GALLERY X-FORCE X-23 PVC STATUE JAN198206 DIAMOND SELECT TOYS LLC
6 POP DC HEROES RED DEATH PX VINYL FIGURE OCT188710 FUNKO
7 SDCC 2019 POP RICK & MORTY PICKLE RICK GID PX VIN FIG DEC188716 FUNKO
8 FALLOUT X-01 POWER ARMOR QUANTUM VAR PX ED 1/6 SCALE FIG (NE NOV188441 THREE A TRADING COMPANY LTD
9 SDCC 2019 DC TMNT MICHAELANGELO AS BATMAN AF JAN199284 DC COLLECTIBLES
10 MARVEL VENOM ARTFX+ STATUE  OCT188699 KOTO INC.
11 AVENGERS 4 LEGENDS 6IN AF ASST 201902  NOV188896 HASBRO TOY GROUP
12 SDCC 2019 DC HEROES BATMAN DAMNED BATMAN STATUE OCT188679 ICON HEROES
13 HOT TOPIC NBX 25TH ANNIVERSARY JACK COFFIN DOLL 5 OCT188780 DIAMOND SELECT TOYS LLC
14 SDCC 2019 MARVEL GALLERY SHIELD CAPTAIN MARVEL PVC STATUE JAN198207 DIAMOND SELECT TOYS LLC
15 DC GALLERY BATMAN COMIC PVC FIGURE FEB192439 DIAMOND SELECT TOYS LLC
16 DC DESIGNER SER WONDER WOMAN BY JENNY FRISON STATUE DEC180680 DC COLLECTIBLES
17 HOT TOPIC NBX 25TH ANNIVERSARY SALLY COFFIN DOLL 5 OCT188779 DIAMOND SELECT TOYS LLC
18 MARVEL MILESTONES AVENGERS 3 THANOS STATUE SEP182339 DIAMOND SELECT TOYS LLC
19 MARVEL GALLERY SPIDER-MAN PS4 PVC FIGURE JAN192552 DIAMOND SELECT TOYS LLC
20 SW BLACK SERIES 6IN AF ASST 201902  MAR198114 HASBRO TOY GROUP
21 ANIMAL CROSSING NEW LEAF SHIZUE ISABELLE NENDOROID APR138159 GOOD SMILE COMPANY
22 DC GALLERY METAL DROWNED PVC FIGURE NOV182291 DIAMOND SELECT TOYS LLC
23 BATMAN BLACK AND WHITE BY MARC SILVESTRI STATUE FEB190627 DC COLLECTIBLES
24 SDCC 2019 GHOSTBUSTERS ACTION FIGURE BOX SET JUL189180 DIAMOND SELECT TOYS LLC
25 BRUCE LEE GALLERY WATER PVC FIGURE DEC182502 DIAMOND SELECT TOYS LLC

This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty stores may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are distributed free of cost.

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